How to be number onemagazines|June 2011
Strategy: the key to success
Linklaters’ head of strategy Rupert Egerton-Smith on international growth, differentiation, and transforming the law firm
Law firm leaders on strategic thinking, plans for growth, finding uniqueness and how far firms may have to shift to succeed
LexisNexis on how IT integration makes strategy work
Does your firm have a strategy for the future? Most firms think they have a strategic approach to business, but it turns out they don’t. For years the extent of their strategy has been ‘business as usual’, while their special position almost guaranteed a healthy income. Those days are gone, and they’re not coming back.
In this special, printed first-anniversary issue of Briefing, we interview the head of strategy at one of the world’s biggest law firms and speak to CEOs, senior partners and law firm leaders about why strategy is so important – and how to work out if you’re doing it right.
STRATEGY, FROM THE TOP
Linklaters’ head of strategy and business transformation, Rupert Egerton-Smith talks to Rupert White about transforming the law firm, differentiation and creating successful law firm strategy
ALL THE RIGHT MOVES
Law firms say they understand strategy – so why are they often so bad at it? Rupert White talks to law firm leaders about strategic thinking, international expansion, differentiation and how far firms may have to shift to succeed
INTEGRATING FOR GROWTH
Tim Cheadle, general manager for enterprise solutions at LexisNexis, outlines some of the key strategic opportunities and challenges facing law firms looking for growth after the Legal Services Act