The Briefer Archive

It’s sometimes said the race to innovate legal services has turned disruption into the ‘new normal’, but is it yet normalised enough to be part of law firm culture? Has the innovation in client experience transformed how law firms operate more generally, and can they turn their investment into sustainable competitive advantage? Early explorers undoubtedly […]
Posted: 12th March 2019
Posted by Jess Carey Marketing Manager

It’s weird that law firm websites pretty much all say the same things. Weird, because if a successful ‘strategy’ requires a firm to differentiate itself from its competitors, why do so many firms simply mimic the competition? As Professor Stephen Mayson explains in his book Law Firm Strategy, the essence of competitive advantage is that […]
Posted: 20th February 2019
Posted by Jess Carey Marketing Manager

It seems there’s a ‘day’ for everything, from Black Friday to Blue Monday. There was even an Employee Ownership Day on 29 June 2018, to celebrate what employee ownership (EO) means to employee owners and their businesses, and the impact they have on their local economies. Who knew? So, why all the fuss? You can […]
Posted: 19th February 2019
Posted by Jess Carey Marketing Manager